Let's Get to Sellin!

Registration is open for all 2023 events.  New events that recently released:

Bryson Holiday Shopping Market - November 4

City Place Christmas Tree Lighting - November 26

Holiday In The Park hosted by the Bridgeland Community - December 10

2024 Schedule & 20% Discount

YES!  All 2024 events will open for registration on Monday, October 16!

All 2024 events will be discounted 20% (no code needed) from 10/16/23-1/1/24.

BTE5 - Building Your Ideal Client

BTE5 - Building Your Ideal Client

Posted by MA on Apr 2nd 2022

Use the BTE5 method to define your ideal client.

Define five key aspects of your ideal client so you can better brand, serve and sell to them.  This template is an easy way for you to outline who you want to sell to and what will appeal to them.

Breaking down the five categories:

  • Who: define who you want to sell to.
  • What: interests, engagements and hobbies.
  • Where: are they physically located and their geography.
  • Why: do they want what you are selling.

Bonus: page 4 and 5, "Detailed Interests" are pulled directly from the Facebook and Instagram advertising platform. That means you can use your designated detailed interests to craft ads that are shown exclusively to your ideal client.

Click here to download the worksheet.