October 2022 - Heart O' Texas Fair & Rodeo



Market Date: Thursday, October 6 - Sunday October 16, 20222

Location: Extraco Events Center, 4601 Bosque Blvd, Waco, TX 76710


The Heart O' Texas Fair & Rodeo, held at the Extraco Events Center has, over the past 65 years has offered Central Texas a place to come and support the community while enjoying the sights, sounds and smells that make the Heart O' Texas Fair & Rodeo what it is! The Fair is held annually at the Extraco Events Center in Waco, TX, with over 250,000 in attendance annually.  Enjoy live music, rodeo, livestock show, midway carnival, fair food and now shopping at the Big Top Shopping Pavillion located in the B.A.S.E. convention center.
The Extraco Events Center, home of the Heart O' Texas Fair & Rodeo, is proud to have an economic impact of over $47 million annually!
To register as an exhibitor for the Big Top Shopping Pavillion at the Heart of Texas Fair & Rodeo please:
  1. select a booth number from the list.
  2. The price will automatically populate for you, then click add to cart.
  3. If you select a booth number and the website says "sold out" that desired booth has already been registered and paid for by another exhibitor.


For a larger map click here.

Click here to download a PDF of the floor plan as of 5/30/2022.



You must be on site working your booth every day during all open hours.  Missed days at market will result in being ejected from the market without refund.

Exhibitor Move in:
Tuesday, October 4, 2022
Wednesday, October 5, 2022
Thursday, October 6, 2022


Market Hours:
Thursday, October 6, 6-10p
Friday, October 7, 4 – 11p
Saturday, October 8, noon – 11p
Sunday, October 9, noon – 11p
Monday, October 10, 4 – 10p
Tuesday, October 11, 4 – 10p
Wednesday, October 12, 4 – 10p
Thursday, October 13, 4 – 10p
Friday, October 14, 4 – 11p
Saturday, October 15, noon – 11p
Sunday, October 16, noon – 11p



Market dates and times (as of 5/30/2022 - some hours may expand):
NOTE: Thursday/Friday/Saturday - exhibitors should be ready to stay one hour after "closing" as customers make their final purchases and exit the building.

Mandatory Exhibitor Meeting: Thursday, October 6 at 4pm, failure to attend will result in being ejected from the market without refund.

All Exhibitors are inside with the exception of DHQ, DH01, DH03 AND DH05 which are located OUTSIDE the main entrance to the B.A.S.E.  Truck/Trailer spaces are dark purple marked DHQ.  DH01, DH03 AND DH05 ARE 10X20 OUTDOOR BOOTHS (bring your own tent, tent is required to be a 10x20 all white tent.  If you need a special exception for branding purposes please email pictures of your set up to

BHQ/Truck/Trailer spaces: booths are not assigned a number, you will be placed as you arrive.  If you want a particular spot you need to be the first on site and you may have to wait for the others to arrive before you can be placed.  They are measured at 35 feet long in total.  Your truck/trailer, merchandising, doors and hitch must all fit within 35 feet long.  If you need additional space please email




Hotel Blocks For Exhibitors:(rev 06/03/22) please book your room early!  Rooms in Waco do fill up well in advance and the prices do rise as the date come nearer.  Book your lodging as soon as possible.

La Quinta $109+tax/night: Open now - September 7, 2022, double bed or king bed and pull-out sleeper per room.

Booking link:

Hotel address: 6003 Woodway Drive, Woodway, TX 76712

Hotel Sales Contact Information:
Jesse Roepel LaQuinta by Wyndham - Woodway/Waco South


Residence Inn Waco South $139+tax/night: open now

Booking link: Book your group rate for HOT Fair & Rodeo

Hotel Address: 2424 Marketplace Drive, Waco TX 76711

Hotel Sales COntact Information
Erica Almanza Flores


Tru by Hilton Waco South $141+tax/night: open now - July 1, 2022


Hotel address: 2408 Marketplace Drive, Waco TX 76711

Hotel Sales Contact Information:
Kodee Walker -



On Site RV Slip Reservation: these spaces are being held for those with special circumstances, for example they have a Class A or Class C and not an additional vehicle for commuting. Note there are only a handful of RV spaces on site for Exhibitors to use.  Please email to request a space, rental is $30/night with electricity and water hook ups only.  There are no septic hook ups and you will need to pay additional to have your unit pumped as needed. 

Payment is due when you arrive in cash or check to be paid directly to HOT.  $30/night



Off Site RV Slip Reservation: there are several RV slips in and around Waco, TX, please complete an online search and find the best slips that work for you and your rig.  US Army Corp of Engineers also has a few options in the Waco area, click here, to see if these work for your set up.


Set up details: Monitor for updated exhibitor set up details - we email all exhibitors with the email address you have on file with set up details.  In addition we post all emails to the page for your reference.  Always check junk/spam and add to your contacts to ensure we end up in your inbox.


Refunds/Event Rain Out:

Cancellations given 90 days prior to the event: your Big Top Entertainment account will be credited for the amount you paid for the market and can be used for registration of any future market.  There are no cash refunds.  All cancellation requests must be given by email notice to

In the event of a catastrophic weather scinario or mandate from state/local govenrment to not have the market due to public or health safety concerns: your Big Top Entertainment account will be credited for the amount you paid for the market and can be used for registration of any future market.

The market is rain or shine.

Admission: general admission to the public paid with an average ticket price of $15.
Families, strollers and wagons are welcome.

Vendor Parking: All vendors will be given 1 parking pass to allow for free parking during set up and market hours.  There is not "reserved" parking for Exhibitors.  If you would like a front row space to park please arrive one hour before the market opens.  When you arrive you will be placed in general parking in the next available space. 

Cargo Trailer Parking:  Trailers are permitted to stay on site for the duration of the market.